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I en exklusiv intervju med Nordisk Papper & Massa delade vår VD Peter Axegård värdefulla insikter om CellOx, vår nanocellulosaprodukt, och dess användningsområden inom kosmetika och målarfärg. Med vår patenterade process för tillverkning av nanocellulosaprodukter från barrmassa erbjuder vi banbrytande lösningar för att ersätta petroleumbaserade kemikalier och samtidigt förbättra produkters egenskaper. Här är några av höjdpunkterna från intervjun: 🌱 Hållbara Produkter: CellOx, FineCells nanocellulosaprodukt, kan användas som bindemedel i produkter som solskyddsmedel, hudkrämer och målarfärg, vilket möjliggör hållbara och miljövänliga alternativ för konsumenterna. 🌍 Globalt Försäljningsfokus: FineCell siktar på att sälja sina produkter globalt och möjliggör enkel frakt genom att leverera materialet som ett pulver. 🛠️ Teknisk Utmaning: Produktionen av CellOx kräver avancerad utrustning och processer för att säkerställa en homogen reaktion och hög produktkvalitet. 🚀 Från Demoanläggning till Kommerciell Produktion: FineCell planerar att ha sin demoanläggning i drift senast i slutet av 2024 och siktar på full kommersiell produktion från och med 2027. Läs hela artikeln för att få en djupare inblick i våra innovationer och vår resa mot en mer hållbar framtid! https://www.papperochmassa.se/20240311/5104/manga-potentiella-applikationer-nytt-cellulosapulver Era stöd och engagemang är avgörande för vår framgång. Tack för att ni fortsätter att följa och stödja FineCell i vår strävan att driva hållbar innovation! 🌿✨  

FineCell has been featured in an insightful opinion piece by industry experts discussing the innovative avenues of wood-based materials and ingredients in cosmetic products. Our CEO, Peter Axegård, shared valuable insights on the potential of cellulose in revolutionizing the beauty and personal care industry. 👉 Key Highlights from the Article: 🌱 Sustainability in Beauty: Consumers are increasingly demanding sustainable, fossil-free, and eco-friendly beauty products. Regulatory targets from the EU are pushing for safer and environmentally friendly cosmetics. 🌍 Wood-Based Materials Solution: Wood-based materials and ingredients offer a promising solution for a more profitable, eco-friendly, and sustainable beauty and personal care industry. 🌞 Benefits of Cellulose: Cellulose and its nanoform possess qualities ideal for various cosmetic applications, including UV protection, replacing fossil-based chemicals, and enhancing antioxidant capacity. 🔬 Innovations from Nature: Trees in the Nordic regions provide a rich source of regenerative and healing compounds, offering potential replacements for microplastics and controversial palm oil. 🌳 Circular Economy Impact: Technological innovations utilizing wood contribute to Europe’s circular economy goals by upcycling forestry industry side streams and by-products into high-quality, sustainable products. 🛍️ Transparency and Accountability: With new greenwashing regulations, brands are required to transparently disclose material lists. Wood-based innovations can easily trace their production cycle, ensuring sustainability and responsible production. 🌟 Action Time: The time for brands to consider sustainable options for their customers and products is now. Let’s embrace innovation and contribute to a greener, more sustainable future for our planet! 📖 Read the full article here: https://www.premiumbeautynews.com/en/innovation-avenues-wood-based,23485 Your support fuels our commitment to sustainable innovation. Thank you for joining us on this journey towards a brighter, more eco-conscious future! 🌿✨

We are thrilled to introduce FineCell’s newly formed board, bringing together a wealth of expertise and leadership across diverse industries. 🔷 Eva Färnstrand – ChairmanAn accomplished strategist and board professional, Eva has a rich history in leadership roles within the forest and energy sectors. With extensive experience as a board chair and member, she adds valuable insights to FineCell. 🔷 Rami Karhu – Board MemberAs Plant Engineering Manager at Metsä Spring, Rami is a seasoned project manager and operations professional in the chemical industry. His proficiency spans Process Optimization, Chemical Engineering, Process Safety, Project Engineering, and a keen Lean approach. 🔷 Magnus Lundin – Board MemberA seasoned leader with a passion for people, technology, and business innovation, Magnus brings a commitment to sustainability. With a background in venture capital, startups, and global industry development, he adds a dynamic perspective to FineCell’s board. 🔷 Monica Ek – Board MemberCo-founder of FineCell and Professor at KTH Royal Institute of Technology, Monica combines academic prowess with industry experience. Skilled in Cellulose Chemistry, Materials Science, Nanomaterials, and Biorefinery, she contributes a deep understanding of renewable chemicals and materials. 🔷 Fredrik Gellerstedt – Board MemberAs CEO at Texray, Fredrik is a seasoned professional in product and business development. His extensive background, including roles at Mölnlycke Healthcare and SCA Hygiene Products, brings a wealth of experience to FineCell’s leadership. We’re excited about the diverse perspectives and expertise our new board members bring, propelling FineCell into a future of innovation and sustainable growth.

A warm welcome to Beatrice, our newest colleague and a seasoned expert in cellulose chemistry! Beatrice’s journey in this field began with a master’s degree at KTH, where she delved into the intricacies of cellulose chemistry, even taking on a thesis project at McGill in Canada. She continued to expand her expertise with a Ph.D. at Chalmers in Gothenburg, focusing on the dissolution of cellulose. Beatrice’s journey with FineCell dates back to the early stages of our technology development in 2016 and 2017. Over the years, her valuable contributions have played a crucial role in shaping our innovative path. In the last year and a half, Beatrice collaborated with FineCell on a postdoc project, gaining an in-depth understanding of our processes and objectives. Now, Beatrice is officially joining us as a formal employee, bringing her wealth of knowledge and passion for cellulose to contribute to cutting-edge research and development. Her excitement is palpable as she looks forward to the dynamic journey of developing applications and bringing them to market. Join us in welcoming Beatrice to the FineCell family!

FineCell Sweden AB officially changed its legal name to FineCellOx AB as of November 1, 2023. The transition to the new name marks an exciting chapter for the company. Under the new name, FineCellOx AB has taken over all assets, personnel, the logo, website, and email addresses previously associated with FineCell. This change reflects the company’s commitment to continued growth and innovation in the industry. The ownership as of November 1, 2023, includes Professor Monica Ek, Dr. Peter Axegård, KIC InnoEnergy SE, KTH Holding AB, Kiram AB.

We are thrilled to introduce our new Development Engineer, Kristoffer Guthenberg! Kristoffer brings a wealth of expertise to our team with a bachelor’s degree in chemical engineering and a master’s degree in macromolecular materials from KTH. His previous role as a laboratory engineer at RISE equipped him with invaluable skills in addressing optimization challenges and problem-solving within pulp production industries. Kristoffer’s focus on organic chemistry, recycling cycles, and evaporation processes has been instrumental in his career. Kristoffer joins FineCell with a clear motivation – to be part of our remarkable journey from startup to scale-up. He is excited about contributing to the commercialization of potentially groundbreaking technologies and products that drive the much-needed green transition. Furthermore, Kristoffer is eager to take on challenging technical issues, and looks forward to personal and professional growth together with us. Welcome aboard, Kristoffer!

FineCell has officially become a member of the prestigious Biorenewable Deployment Consortium (BDC)! BDC’s mission is to support the Forest Products Industry by promoting the deployment of commercially viable advanced biofuels, biochemicals, and byproducts technologies, without the need for long-term subsidies. Their focus on optimizing efficiency ensures that we extract the utmost value from every tree. As a fact-based, trustworthy, and results-oriented international organization, BDC is dedicated to educating industry leaders and keeping them updated on cutting-edge technology, processes, and policies relevant to the deployment of advanced biorenewables. Boasting a diverse group of members including forest products, corn ethanol, biorenewable technology, construction, financial institutions, and universities, BDC fosters collaboration, brokering partnerships, providing vital information and education, identifying asset utilization opportunities, and leveraging available financial resources. FineCell’s CEO, Peter Axegård, holds a key position as an Advisory Board member of BDC and is excited to present at the BDC Fall Forum on September 26 in Boston. Joining the BDC is a remarkable milestone for FineCell, as we continue to lead the way in sustainable technology and contribute to the advancement of the biorenewables industry.

We are thrilled to announce the latest addition to our FineCell team – Dr. Joachim Reimer, our new Chief Technology Officer (CTO)! With a profound background in Chemistry and Chemical Technology, Joachim brings over 10 years of invaluable experience in both academic and industrial R&D. His expertise spans various domains, including bio- and petrochemicals, process development, safety engineering, and plant support. Prior to joining FineCell, Joachim served as the CTO at the bioenergy scale-up, C-Green, and contributed significantly as a Chemist at BASF. Joachim’s accomplishments extend to obtaining his PhD from the prestigious ETH Zürich, a testament to his dedication to advancing cutting-edge research and innovation. We are confident that Joachim’s exceptional skills and vision will be instrumental in driving FineCell’s technology and product development to new heights. Join us in welcoming him to the FineCell family!

FineCell Sweden AB, the Swedish-based developer and producer of nanocellulose-based materials, has recently undergone a major reorganization to further strengthen its position as an innovator in the sustainable materials industry. As part of the reorganization, FineCell Sweden has announced the appointment of a new board and operation team, which brings a wealth of industry knowledge and expertise to the company. Leading the new executive team is CEO Mikael Uhno, a seasoned veteran with extensive experience in project management, engineering, procurement, and supply chain management. Mikael brings a strong track record of leadership and innovation to FineCell, and his extensive industry connections are expected to help the company expand its reach and customer base. The reorganization also includes the formation of a new operation team that will be responsible for developing and scaling up FineCell Sweden’s production capabilities. The operation team will work closely with the company’s R&D team to optimize the production process and ensure consistent product quality. The owners of FineCell have also appointed Eva Färnstrand as the new chairman of the board and added a new board member Fredrik Gellerstedt. Both have extensive experience in a range of areas, including business development, strategy, sustainable materials, and manufacturing. The new board is expected to provide valuable insights and guidance to the company as it continues to grow and expand. With a new board and operation team in place, the company is ready to meet the growing demand for sustainable materials and continue to innovate in this exciting field.

FineCell has been granted 500 000 SEK by Vinnova (Sweden’s innovation agency) to support a collaborative innovation project “In situ fibrillation of nanocellulose for cost-efficient, and high performing lightweight composites“ between FineCell, RISE Research Institutes of Sweden, Örebro University, as well as a world-leading auto parts manufacturer. With this support, we will be able to develop cost-efficient, high-performance, and lightweight composites reinforced by our cellulose nanofibers that are made from our microfibers in the compounding process. See the details here.